Associate in Advertising Design: Degree Overview
Research advertising design associate's degree programs. Get information about courses, skills learned and career options to make an informed decision about your education.
Associate's Degree Program in Advertising Design
Students can learn to plan, create and analyze visual resolutions to advertising challenges. They explore ways to express themselves using a variety of mediums, like illustration, photography, typography and animation. They obtain the skills to design media for range of products, such as book covers, websites, logos, magazines, trade publications and more. Graduates can seek employment or transfer to a bachelor's degree program in art or design.
Programs may be combined with studies in graphic design or illustration and grant Associate of Applied Science (AAS), Associate of Science (AS) or Associate of Art (AA) degrees. However, the core curricula of these programs are similar. Schools typically require applicants to have a high school diploma or the equivalent.
Students in these programs take coursework on basic art techniques and the foundations of digital design. Classes aim to improve critical thinking and visual problem solving abilities. Required courses might include:
- Drawing and painting
- 2-D and 3-D design principles
- Lettering and fonts
- Layout formats
- Computer graphics
- Motion graphics
- Web development
- Art history
Popular Career Options
Graduates may find entry-level jobs as graphic artists or advertising illustrators. They may have to work as freelancers in order to find clients. The U.S. Bureau of Labor Statistics (BLS) warns that graphic designers and other artists can expect stiff competition because there are more qualified designers than there are available positions. Some popular employers include:
- Advertising companies
- Printing agencies
- Print publications
Continuing Education Information
Graduates may pursue a bachelor's degree in advertising design to develop their artistic skills and advertising techniques. These programs also include more liberal arts classes, helping students to expand their understanding of societal values and hone their communication skills. Master's degree programs in a variety of subjects, like society-improvement-oriented design, design criticism and computer art, are also available.
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