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Bachelor of Science in Business Administration (BSBA): Degree Overview

A business administration bachelor's program gives students a chance to learn a broad range of business principles under one umbrella degree. Many programs offer a specialization; however, others are designed to provide a well-rounded introductory business education.

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Bachelor of Science in Business Administration

Students in a Bachelor of Science in Business Administration (BSBA) program can choose between multiple areas of concentration, including accounting, management, marketing, finance, economics and human resource management. The bachelor's degree program allows students to learn the basics of business communication and business-related topics that apply to nearly any position in a company. Students explore concepts in problem-solving, decision-making and operations management. To enter a BSBA program, students must be high school graduates or hold a GED certificate.

Course Topics

In a business administration degree program, students learn business basics in business law, interpersonal communication and managerial responsibilities. Common course topics that business administration students may encounter include:

  • Accounting
  • Economics
  • Human resource management
  • Marketing
  • Management science
  • International business
  • Management information systems
  • Corporate finance

Popular Career Options

A Bachelor of Science in Business Administration prepares students for entry-level positions in a variety of fields, such as wholesale trade, retail trade, technical services, finance and insurance. Common careers can include:

  • Sales manager
  • Marketing manager
  • Advertising manager

Salary and Career Outlook

The U.S. Bureau of Labor Statistics (BLS) reports that the middle half of sales managers made $72,210-$150,610 per year as of May 2012. The same segment of marketing managers earned $85,740-$160,810 annually at that time, and the middle 50% of advertising managers saw annual salaries of $60,820-$135,930. The BLS predicts a 8% job growth for sales managers during the 2012-2022 decade, while marketing manager opportunities are expected to rise 13%, and jobs for advertising managers should undergo an increase of 7%.

Continuing Education

A Master of Business Administration (MBA) is the next step in business education. These 2-year degree programs commonly allow students to specialize in supply chain management, finance and global management. Students have options available when completing their MBA program, whether they choose full-time, part-time or online study. These delivery options have different time frames for completion, but students usually work in the cohort style; this means that the groups of students who begin the program together also end the program together. These programs often include options for students to gain advanced management skills in strategic planning, corporate finance and business technology.

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