Online Diploma in Public Relations with Course Descriptions
Public relation specialists draft press releases and interact with the media. In an online course in public relations, students learn how to share information effectively with the public. Courses are designed to educate students on the best methods for communicating organizational messages. Career opportunities are available with businesses, hospitals, universities and nonprofit organizations.
Online Public Relations Courses
How Online Courses Work
Students enrolled in online public relations courses learn to communicate effectively in a variety of ways and develop an understanding of human behavior. Students spend much of their time studying the effects of multimedia communication involved in radio, television, Internet and print materials.
Aside from the required curriculum of public relations, students complete online courses in psychology, group dynamics and human behavior.
General Online Class Overviews
Online public relations classes focus on marketing, communication strategies and journalism. Students will study topics in public communication, social media, marketing principals and consumer behavior.
A public relations management course familiarizes students with the different aspects of public relations, and emphasizes conducting research, establishing communication goals, executing communication plans, and evaluating communication effort involving public relations. Students will study terminology and theoretical concepts regarding public relations and develop an appreciation for the history, ethics, techniques and strategic planning principles of this field.
Students enrolled in the public relations case study course are educated on the history and communication campaigns involved in the private and public sectors. Students develop problem-solving and issue management skills and the ability to apply effective public relation principals, theories, and practices into real world situations.
Theory and Influence of Media
The online theory and influence of media class educates students on how social life has become entwined with the mass media, and examines its positive and negative effects on individuals and society. This course uses contemporary industry data and classical sociological theory to help students understand why certain media campaigns succeed and fail.
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